Events, conferences and seminars are important driving activites that allow us to network and promote services to a larger audience.

At T3SC we have several events that take place throughout the year and generally we send out booking forms to our networks and anticipate the response.

Online event management services can be an effective way to distribute more information, creating engaging conversations and convert leads to sign up.

Aminado is a service that can cater for such events.  if you are running a event that is free then they also have a service that is free.  If you intend to charge then you can sell the tickets online and be charged for each ticket sold at a rate of 7.5%.  This is expensive compared to other services that are available but the features that they offer are much more.

Although we intend to look at the free service in this post we can look at the costs that would occur if you were to sell tickets:

If a ticket cost £100 then the charges would be thus if you use PayPal as a payment solution:

£100/7.5% = £92.50, £92.50/3.4% + £0.20p {PayPal fee} = £89.15.

lets take a look at a demo of the service:

Amiando Demo from Azzam Sheikh on Vimeo.

The user interface to create your events page is user friendly.  You are present with a page that provides sufficient information on how that page can be edited:

Once signed up you will get instant access to creating an ‘event’,  the page is populated with ‘edit’ buttons for were changes can be made.

Title, background image, dates and times, etc can obviously be changed but the simply interface allows you to edit each area individually.

Since Aminado allows user interaction videos and photos can be uploaded.  This gives an opportunity to get personal and really try to push the boat out for promoting.

The Guest-list feature allows visitors that are signed up to the event be displayed on the front-end.  This could potentially encourage others to sign up once they see the ‘delegates’ that are signing up to your event.  Networking is an a key reason that people attend events and if a particular person is attending this can encourage others to join up.

The wall feature will allow visitors to leave comments, again another tool that can  entice people to engage with the event.  Similar to twitter people can pose questions and your response will be visible for others to see.

Participants can be invited via email or from previous events.  The previous events feature can in the long-term be a powerful tool since the data is stored on the system and with a click can send an email to all previous participants.

There is also a widget that allows you to paste code into a website that will redirect visitors to the events page.

There is a question about why this can no be done on your own website? Well the simple reason is that it is a free service and the entire set-up has been simplified.

The ability to add videos, photos to the existing layout,  have guest-list displayed and a wall feature for commenting without have to consider the modifications of a website; this is all time consuming.

And not forgetting to mention the analytic feature,  which allows you to see statistic about the participants.

here is the demo page I set up looks like without any modifications:

http://www.amiando.com/3rdsector.html

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To create a successful following to your site or blog and then ultimately to convert these following into potential leads that will contribute to your cause is the ultimatum of an online presence.

Blogging is a standard now to creating branding and awareness, and people in general seek out the voices, opinions and expertise of bloggers.   RSS feeds are a way to keep upto date with the latest posts on any of the blogs you intend to follow, What if if you want to achieve more?

What if you want to create your own branding and awareness? what if you want to get the attention of those bloggers that are considered authority in your field?

If you think back to when you were at school about the pupil that is attentive to what the teacher says and is the first to respond, this is the student that gets the attention and develops a bond.

Here is were a smart little tool called CommentSniper comes to play!

CommentSniper offers you a way to build targeted, valuable, strong and lasting traffic to your website at no cost, by tapping into the first mover advantage of blog comment posting.

CommentSniper is a windows desktop tool, and here is how an effective strategy can be executed:

• You find the most popular & influential blogs relating to your industry and niche audience and load them into Comment Sniper for 24/7 monitoring of new articles being posted.
• You then configure the Comment Sniper with your mobile phone number (for optional SMS monitoring notifications), leaving Comment Sniper running in the background and connected to the Internet.
• You’ll receive immediate Desktop Notification and/or an SMS to your mobile phone the second a new post is made on any of the blogs you’ve selected to monitor.
• With the advantage of being alerted (regardless of where you are) of the new post, moments after it has been made, you can then visit and be the first to comment on the new post. Your comment should of course be genuine and add value to the article being discussed… readers will click through to your website more often if you take the blog article and add value to it with your comments.
• Repeat this as often as you can when notifications are received. Not only will you receive an immediate influx of visitors from the leading blogs in your industry, but the more valuable, targeted, and theme relevant links you create to your own website on these blogs, the better your overall search engine rankings will become.

Influential blogs related to your niche industry make new posts all the time, posts that may be read by thousands of people in the months to come. You only have one chance to be the first to comment on that post and ride that unique wave. There are hundreds of such opportunities, and the Comment Sniper gives you the edge to seize them before anyone else does.

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