Although this fabulous guide is targeting someone who goes into a marketing role for a non-profit organisation, in principal I think there are a lot of things that anyone starting in a new role can benefit from.  

The Non-Profilt Marketing Guide is produced by Kivi Leroux Miller and intends to be a guideline of the essential task you would want to get covered in the first 100 days of your role, however you have been in the role for longer there is no reason that it can not still offer guidance.

Having a look through, here are few of the suggestions outlined in the book:

#15:  Find out what your coworkers think your job is.

 - Marketing in the nonprofit world means differnet things to differnet people. Do you you write the newsletter? Do you have control of the website design?  Are you responsible for fundraising? Are you the spokeperson for the nonprofilt?….You can’t manage expectations until you understand what they are.

#17 Update your social networking personal profiles.

You’ve been in this new job long enough to update your personal profiles on social netowrking sites link Linkedin.  (if you do more than update your contact information much before this, you risk describing the organization or your job in ways that don’t quite mesh with how others see them)

The list will assist in your success personally and also assist your organisation to create a marketing program that works  for your good cause.

Download it at this link.

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